cosmic vibrations music festival
branding, Social media strategy & content creation
I joined Cosmic Vibrations Music Festival to help them craft a visual strategy and brand identity for their festival debut. Our main challenge was to set the tone for the first year of the festival and raise awareness about the event.
I started by identifying the festival's target audience, determining which platforms to use, creating a content calendar & content mix tailored to their business goals, and then developing the overall visual concept & strategy.
Please note: Some information related to strategy cannot be disclosed.
Client: Cosmic Vibrations Music Festival
Studio: Natalia From Earth
Founder & CEO: Jennifer and Nick Briggs
Art Director & Brand Advisor: Natalia From Earth
Bands Featured: Still Corners, Stranger Weather, Airpark, Timothy Eerie, Twain, JD Pinkus, John Andres, John Vanderslice, Andrew Goldring, Tender Mercy, Chat Holley, and special guest Rodney Norman
content creation | instagram
Artist Highlight Posts
reels / tiktok
Sponsored videos for instagram
Every artist on the lineup got their own highlight, and promotions to promote awareness.